8 Slightly Unusual AdSense Tricks to Boost Your CTR
I’ve written a couple of articles about making money with AdSense and this one is no difference. But this time, I’ll talk about tricks that seldom get mentioned anywhere. Learning about making money from AdSense is a continuous process and it doesn’t stop after we read an article or two.
Some of these tips might be new to you and some may be not. I hope this article serves as a reminder on things you can experiment with to improve your AdSense click through rates.
Use Fewer Less AdSense to Improve CTR
The theory is that with less ad inventory available on your site, the fiercer the competition among advertisers. This will drive your CPC nowhere but up. In contrast, showing more ad units allows lower-bidding advertisers to appear on your site. This will effectively reduce your CPC, (or CPM for a site targeted ad units).
Test AdSense with Borders
Some may argue that adding a border will make your AdSense look more like an ad which could result in a lower CTR. Unless you have tried this yourself, you may never know for sure.
Add a Second Ad as an Image Only Ad
While you are not allowed to place images next to your AdSense ads, using a secondary unit as an image only ad next to your text ad isn’t forbidden. In fact this setup could potentially improve your AdSense CTR.
Place an AdSense Video Ad Next to a YouTube Video
You can go one step further by placing a YouTube Video next to an AdSense video ad. While AdSense doesn’t let your show video ad exclusively, you can enable your pages to show video ads by using one of the supported video ad formats on your site and that you are opted in to image ads for that specific ad unit.
I guess the question to ask when you choose to implement this is whether AdSense allows such a placement. Does it suggest a relationship between the YouTube video and the ads?
As long as your visitors know the ads do not offer the exact item found in the video, I’m incline to think this is allowed. The best thing you can do when in doubt is to write to Google.
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